Big Tech vs Everyone Else
There are about 550k tech companies in America, 200k in the UK and 100k in Germany. But realistically, just nine […]
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Is “going direct” the future of tech comms?
At Delphi we’ve been picking up many more client briefs asking for a direct route to their audience through owned […]
Why landscape analysis matters to tech brands now
As we head into Q4, many of our clients are asking us for help understanding their landscape for the year […]
3 shifts I’ve seen in my comms career
This month I’ll have spent 20 years working in communications, primarily for tech companies. So it’s got me thinking about […]
4 reasons why tech comms is challenging right now
The Delphi team have all worked in tech comms for 20 years or more, for global giants as well as […]
3 types of narrative that tech companies need
At Delphi we create narratives for tech companies that help them communicate effectively. We find these come in three types: […]
Our fifth quarterly update
Welcome to Delphi’s fifth quarterly update! We’re halfway through 2024 already – it feels like the year is flying by! […]
Tech policies in the 2024 election manifestos
This week the UK’s main parties unveiled their election manifestos. Where did tech feature? 🗳️ Delphi has looked through the […]
A contrarian view on founding an agency
We put together a post on starting Delphi six months ago… Now we’re at 12 months, we wanted to share […]
One year in
Welcome to Delphi’s fourth quarterly update! It’s a year since we launched, so we’ve reflected on the progress we’ve made […]
